We are very excited to confirm that we have now formally adopted the Strategic Plan and we have officially launched it this month.
Our Strategic Plan has been built based on the success of our Customers, Employees and Stakeholders.
With our Values in Action (Teamwork, Commitment, Integrity, Sustainability & Excellence) underpinning our Strategy & Execution Model, we will focus our energies on our people, culture and valued customers via our 5 Foundational Pillars – People, Customer, Safety, Innovation, & Profitability, which will feed through our Strategic Objectives:
• Right People, Right Culture
• Win in the Aftermarket
• Safe and Profitable CAT Dealer Achieving Excellence
And here it is, in one image: